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If you have an existing business, why would you want to re-sell someone else’s services? What benefit does this give to you or your business? The following points are the big 5 reasons:
1. Time is Money
As the saying goes; time invested into any process can possibly amount to money in your pocket or out of your pocket. You only have 24 hours a day to run your business, no way to clone yourself yet, and no way to create more time than that. However, if this is true that time is money, why not create a way for your clients/customers (B2C or B2B)who will review your business in a whole new light and create a potential secondary revenue source for you?
2. Exposure of your Brand is highly essential
Brand awareness is at an all-time “high”. People who are searching for your products/services are not always relying on the methods that were used years because, the internet is here and many “eyeballs” are searching online. Review the Nielsen ratings to show an example of this. http://www.nielsen.com/us/en/top10s.html
If that is the case, why not consider bringing them a value added service in addition to your products/services; wouldn’t that add a feather to your cap? Social signals are very important in recent times and if you can differentiate yourself from others, you will get your brand more exposure in the long term.
3. Reselling is Simpler
Times have changed, and today, to resell a product or service from another company to your customer/client base, is a lot easier than it was. Previously, you had to actually both purchase the product beforehand and have it ready, or actually have it delivered to the customer at a huge cost. Today, you can have it purchased when you actually have a sale and money in hand, and then have it drop shipped to anywhere in the world. You could essentially have a virtual store if you wanted just like other big retail location (Wal-Mart, Target or Macy’s). It is known that big or small retailers always resell many products. They buy at wholesale and sell in retail to create their net profit. The difference today is that, you don’t need to order huge quantities; it can be a single item or product. Digital products/services make it a lot less complicated.
4. Reselling earns you sometimes more immediate Profit!
Traditionally, when you sell, you might send out an invoice (B2B), and allow people to pay the invoice within 30 days to create the sale in the first place. When you resell a product/service, you can then get paid almost immediately for a sale. Instead of figuring what the percentage (%) of profit is, by taking your hard cost for the product and other costs associated with selling the product/service, you might be able to be lucky if you get 15% net profit. As a reseller, you can actually either get the same without all the head-aches, or even more, depending on which reseller agreement you go with.
5. Reselling adds value to your Business and Brand:
Reselling a like-minded product or service can actually help build value to your client base and earn additional revenue to your bottom line. If you can find a product /service that compliments what you are currently doing, and your customers hears about it from you in a special offering or added to an email after the purchase of your product/service; there is the chance that if it is a good product/service, it will create a loyalty to you and your brand because, you took the time to research and find something that can enhance their lives even more, and your client/customer will be much more satisfied.
Ready to be a Reseller now?
If you like to be a reseller, please do your due diligence in researching a good reseller program. I personally like this one. http://www.globalbusiness101.com Go to the package link (upper right side, click on packages then reseller solutions to learn more). You can earn some significant income depending on how many sales you get from any of the market that you can piggy back this with and what reseller package you would like to start with.
Currently, because of cyber Monday, this company is offering an unheard promotion of 50% off their regular monthly package prices. Also with this promotion, if you do find at least 10 -20 new customers that do an upgrade from the FREE package to a paid package, you will then be able to get a discount for your package and get it paid with a rebate on each client/customer you will secure for life.
Make sure you check out the presentation page while you are there to learn more about the company. Why I think this is one great program; am I biased? Yes I am. Sorry, but I am also a certified level 1 IBO and believe if you are in a B2B business, this could be a huge benefit for your clients plus there is a way to even create a “white-label’ with your brand on it.
Give it away to your current clients and see how you can increase your revenue stream today.
This program is also presently available for business owners that want to take advantage of this whether they want to be a reseller or not, also 50% off. There is also a way to get a free account by going to the website above.
Image Provided by Victor – Creative Commons: http://www.flickr.com/photos/76029035@N02